Miro Case Study Brief

Project Scope

Conduct a user research and propose a conceptual idea of how Miro could evolve to keep its relevance in the market after people go back to office. Think of how hybrid workshops (those with people both in the same room and remotely) can develop and what type of solutions could provide a better and engaging experience to both facilitators and participants. In your design process, be inclusive of different personas and multi-devices that could play a part in creating the best workshop experience. Have the freedom to explore an innovative holistic service design or rather a specific feature that could enhance the experience of facilitators or participants.

Expected Deliverables

  1. Research Report (Primary User Research)
  2. User Journey (and how it differs from the current pure online workshop)
  3. User Flows & Wireframes
  4. Validation of results
  5. Final High-Fidelity Prototype (optional)

⭐️ Key challenges for Miro

  • How the "back to office" will impact knowledge workers who were until now collaborating remotely using Miro and other tools
  • Identify how collaboration of those in the same physical room and those online can work
  • Empowering facilitators to keep the everyone engaged in a hybrid workshop

⭐️ Key questions we are trying to answer

  • What is needed for a successful facilitation in a hybrid context (attendees join both in the office and online)?
  • How can the facilitator adapt to ensure attendees feel heard and included?
  • How do participants feel when participating in a hybrid workshop?
  • What tools can best help with that?
  • How can we best use the technology inside meeting rooms (large screens, projector, mobile phones, speakers) to run effective hybrid meetings?
  • How are concepts like presence, visibility, influence being shaped by your physical location during the session?
  • How could Miro evolve to better serve this specific type of meeting?